Public Relations and Advertising Skills: The Arts of Communication and Influence
Language of this course's content: Arabic
Enrol in this courseThe button takes you to log in – or to create a new account if you don't have an account – and then brings you back to this course.
This page is a translated description. The learning materials, test and messages inside the course are in Arabic.
About this course
This course offers an understanding of the concepts of public relations and advertising and their theoretical and practical foundations. It covers the origins and development of public relations and its importance in building organisations' reputations and strengthening their communication with internal and external audiences. It also presents different advertising methods and the foundations of planning advertising campaigns. It suits those working in media, marketing and corporate communication and those interested in the field.
Course components
- File Public Relations and Advertising Skills: The Arts of Communication and Influence
- Test Test
- Certificate Certificate
How to enrol and learn
- Enrolment is free of charge once you create an account on the platform and log in.
- Study the course material at your own pace; the learning space is available to enrolled learners.
- Take the online test (40 questions, pass mark 35 out of 40, unlimited attempts).
Certificate requirements
- Pass the online test with at least 35 out of 40; this is required for the certificate in all cases.
- Approved certificate fee: USD 10, paid via PayPal.
- As an exception, the platform administration may approve a fee waiver for learners who have passed the test; this is subject to its review and approval and does not replace the pass requirement.
- The certificate becomes available after passing the test and confirmation of payment or approval of a waiver by the administration, and once the course conditions are met.
- The certificate is electronic and can be verified with its own code.
Language of this course's content: Arabic